Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Runner-up for no medical
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for universal life insurance
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for decreasing term coverage
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best life insurance for the self-employed
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Blue Cross is a great option if you want both life and disability insurance under one policy: their tangible hybrid plan. Health insurance is their specialty, though; not life insurance.
Pros and Cons
Pros
Get up to $1M in coverage, plus the plan converts to a permanent one at age 56.
Option to add riders like health, dental and disability to your life insurance policy.
Cons
The only term lengths available are 10, 20 or 25 years.
Whole life insurance coverage only available up to $500,000 for ages 18 to 70.
No standalone critical illness insurance, it must be added as a rider to your life insurance policy.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for cancer survivors
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for credit union members
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
With preferred rates for eligible Canadians, CUMIS life insurance could be a good choice if you're a credit union member, but there are better options otherwise.
Pros and Cons
Pros
Variety of add-ons and riders available (for an extra fee).
Large variety of policy types from term, to whole, to universal, and children's coverage.
Cons
Only available through credit unions and cooperatives.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for participating life insurance
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for seniors and no medical life insurance
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Top pick for seniors, especially for those with health issues that would get them declined or charged sky-high rates elsewhere. Most plans let you skip medical exam.
Pros and Cons
Pros
No health exam for simplified issue & guaranteed acceptance plans.
Known for fast processing times, some get approved within 24 hours.
Established player in the no medical life insurance space.
Cons
More expensive than traditional term life insurance.
Some plans are deferred by 2 years, meaning no death benefit if you pass before then.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for short-term life insurance
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for whole life insurance for children
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Desjardins offers one of the most affordable whole life policies for kids. Unique offering of 5 Pay which is the ability to pay the policy in full within 5 years.
Pros and Cons
Pros
Number of riders like children’s accidental fracture and guaranteed insurability.
Strong brick-and-mortar presence in Ontario and Quebec.
Cash value options available, with a dividend scale of 6.2%.
Cons
Presence outside of Ontario and Quebec is limited.
Children’s Life Protection policy can be converted to permanent, but coverage only goes to $20K.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best life insurance for smokers
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for wealth transfer to children
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Runner up for life insurance for children
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best life/disability insurance for the hard-to-insure
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Humania's Insurance Without Medical Exam asks only 6 questions and is issued immediately. Get disability & critical illness insurance with no extra questions.
Pros and Cons
Pros
Insurance Without Medical exam includes life, critical illness, and disability insurance.
Get $5K-$300K in coverage.
Cons
Will not pay out death benefit for a pre-existing condition for 1-2 years (depends on the policy)
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for business owners life insurance
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for permanent life insurance
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for parents & homeowners
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Runner-up for best term life insurance
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for existing customers
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for whole life insurance with cash value
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Policies are pricier, but Sun Life has the highest dividend scale for whole life insurance in Canada. Good option for high-net-worth individuals and has perks like succession planning.
Pros and Cons
Pros
Very experienced advisors, some with 30+ years of experience.
Range of options for cash value life insurance.
Single & joint policies available.
Cons
Premiums are higher than competitors
Funds are expensive and investment options limited to their available funds.
Check their MERs (management fees) against other companies.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Best for simplified & guaranteed issue life insurance
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Known for its variety of no medical, simplified issue and guaranteed accepted life insurance products. But make sure to compare premiums with other no medical providers.
Pros and Cons
Pros
Multi-contract discount, refunds up to $100 if a referral buys UV within 1 year.
No health exam needed for up to $500,000 in term & $150,000 in permanent coverage.
Cons
Only available in Quebec, Ontario and New Brunswick
Prices for their simplified whole life policies look higher than CPP and Beneva.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Second runner-up for best term life
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Rated between 1-5 stars for cost, trustworthiness, policy options, customer reviews, and financial stability. Pulling from sources including but not limited to AM Best, Better Business Bureau, Fitch Ratings, InsurEye, TrustPilot, Google Reviews, etc.
Runner-up for smokers life insurance
Cost
Based on monthly premiums, pulling from publicly available rates. $ - most affordable rates $$ - average rates $$$ - most expensive rates
Rated between $, $$, $$$ in relation to comparable life insurance products on the market in Canada. Based on publicly available rates pulled from WinQuote and other external sources.
Laura McKay is the co-founder and COO of PolicyMe, Canada's fastest-growing digital life insurance company. In 2021, she was named one of the Women of the Year by Bay Street Bull. Laura has a Bachelor of Mathematics from the University of Waterloo. Her degree focused on Actuarial Science, which included learning about mortality risk, the basis of life insurance pricing and valuation. After her degree, she was employed by Manulife and Munich Re in Actuarial Science. Laura then worked at famed management consulting company Oliver Wyman in New York from 2013-2018. In this position, she worked with many Fortune 500 life insurance companies and helped them develop growth strategies and solve operational problems and regulatory issues.
December 14, 2023
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8 minutes
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PolicyMe content follows strict guidelines for editorial accuracy and integrity. Learn more about our editorial guidelines.
The main difference between term and permanent life insurance is that term life insurance provides coverage for a fixed period of time, usually between 10 and 30 years, and permanent life insurance provides coverage for the rest of your life.
Permanent life policies often include an investment component; term does not.
A permanent life insurance policy is usually five to 15 times more expensive than a comparable term policy.
Term vs. permanent life insurance
Term and permanent life insurance are the two main types of life insurance policies available in Canada.
The difference between these two types of policies:
Term life insurance pays out a death benefit to your beneficiaries if you pass away during the term period.
Permanent life insurance covers you for the rest of your life after you activate your policy.
Term policies are definitely becoming very popular in Canada. Individual (i.e. not group) term life sales grew 40 per cent in Canada in 2021, more than double that of whole or universal life.
Let's look at each type further. So, which is better term or permanent life insurance?
Term life insurance
Term lengths are usually 10, 20, or 30 years.
Coverage amount can vary between $100,000 to $5M.
You choose your policy length and coverage amount.
Some term life policies are renewable.
Some term life policies can be converted to a permanent policy.
Ideal for: Couples, families with minor children, mortgage holders and business owners.
Permanent life insurance
Permanent life insurance is guaranteed life insurance coverage that covers you for your entire life.
It's often called lifetime or lifelong coverage.
Does not need to be renewed.
Some policies have fixed premiums, others let you adjust your premiums and death benefit
If you stop paying your premiums, your policy expires.
Some permanent life insurance policies have a savings component, also called cash value.
Ideal for: High-net worth individuals or those with complex estate planning needs.
This quick video is a great primer:
So, permanent life insurance is a no-brainer. Right?
At this point, you may be thinking: I'd rather have life insurance that's guaranteed to pay out and that builds a cash value. That sounds like the Cadillac (or Tesla?) of life insurance!
But more isn't necessarily better when it comes to life insurance.
The purpose of life insurance is to protect the people who are financially dependent on you.
This means you really only need life insurance when your children are minors or your debt, like a mortgage, is at its highest.
You may need more coverage while caring for dependents like children or older parents, then less coverage later on. Most people are better off buying term coverage instead of permanent coverage because they'll need coverage for only a certain number of years.
Who needs term vs. permanent life insurance?
You definitely need life insurance if you have people in your life who depend on your income. But what specific life situations warrant term life insurance vs. permanent life insurance?
Term vs. permanent life insurance
Who needs term life insurance?
The average Canadian has temporary life insurance needs, here are a few examples:
Parents with minor children: once the kids grow up, they should be financially independent
Life insurance is for couples who rely on each other's income: as you work towards retirement, this becomes less of a coverage need
Mortgage holders: ideally, as your mortgage payments will have an end date
Business owners: to cover your financial obligations while you are running the business
Couples near retirement without sufficient retirement savings: as a "just-in-case" while you save up
People supporting elderly parents: less of a need as the decades pass by
Sounds like you? PolicyMe has almost $5 billion in coverage sold in Canada, with a fast and easy online application process that our customers love.
Need extra pointers? Get genuine life insurance advice, on your own terms:
Who needs permanent life insurance?
If you have permanent life insurance needs, like a disabled child or are an exceptionally high income earner, whole life insurance might make sense. Here are a few scenarios:
High net worth individuals ($10M+ in assets): there are tax-deferred benefits for those that have already maxed out TFSA and RRSP accounts
Canadians with complex estate planning needs: to protect the value of the estate to maximize the inheritance you pass on
People who need a forced way to save for retirement: but this should not be a standalone retirement saving strategy
Pros and cons of permanent life insurance
That said, there are times where having a permanent policy makes sense.
Let’s dive into the advantages and disadvantages of permanent life insurance, plus who it's best suited for.
Pros of permanent life insurance
One of the benefits of permanent life insurance is that it can help with estate planning for high-net-worth Canadians.
It could help pay estate taxes when you pass away: Having a permanent life insurance policy could come in handy if you anticipate paying estate tax on your estate when you pass away. Unlike a mortgage, estate tax isn't an expense that you can pay off earlier in life when a term life insurance policy still covers you.
It might help you pass on a second residence to heirs: A permanent policy could be purchased as a way to offset the eventual tax liability if you own a second residence and want to pass it on to the next generation.
It could help cover permanent expenses: A permanent policy may be something to consider if you know you’ll have lifelong costs, such as a child or other dependent with a disability you support, which may cause your coverage needs to stay level.
It could help if you don’t have time for other options: Even if it’s more expensive to pay for each month, a permanent policy could offer you peace of mind if you don’t have the luxury of putting money away over time.
Cons of permanent life insurance
Permanent life insurance isn’t for everyone. Here are some disadvantages of permanent policies:
It’s costly: Permanent life insurance rates are usually a whopping five to 15 times the cost of term insurance policies!
It assumes you have the same financial obligations forever: If you don't expect to have dependents like young kids or ageing parents or debt like your mortgage well into the future, why pay life insurance premiums for the rest of your life?
It has an investment component you don’t need: Permanent life insurance differs from term life insurance in several ways, one of which is building some cash value. The cash value is an investment vehicle that's coupled with the insurance policy.
It prevents more strategic investment decisions: You'll earn interest on the cash value of your permanent life insurance policy. But this amount will usually be lower than what you'd get if you invested your money in other ways.
More about permanent life insurance: what you need to know
Is permanent life insurance the same as whole life insurance?
Not quite, though you’ll often hear the terms discussed together. Permanent life insurance refers to the types of life insurance policies that cover you over your lifetime.
No matter when you pass away, your beneficiary will receive your death benefit as long as you have paid your premiums.
Some plans build cash value over time, which means you can access a small portion of the payments you’ve paid over the course of the policy if you surrender, or cancel, the policy.
Many people don’t realize permanent life insurance is an umbrella term that refers to different types of lifetime coverage policies.
Whole life insurance is the traditional option people choose from permanent types of coverage. It’s a set-it-and-forget-it policy where the monthly premium and death benefit are guaranteed for life.
Universal life insurance is more customizable but more complex. It requires you to update it annually and make sure you’re paying enough that it doesn’t lapse.
Why you probably don't need permanent life insurance
Life insurance protects your family financially when you pass away and your income isn't around anymore to support them. You can think of it as a security blanket, just not the warm and fuzzy kind you had as a kid.
Your life insurance needs will shift as your life does and a permanent policy doesn’t give you that flexibility.
When you consider this, it’s easy to see why you might not need permanent life insurance.
Is permanent life insurance a good investment?
There is an investment component to permanent life insurance, making it harder to understand than term life insurance. It can seem like a positive feature and a good selling point, but for most people, keeping investment funds in permanent policies doesn’t offer the same flexibility that a separate investment fund would.
On top of this, the premiums on a permanent policy will be significantly higher, meaning you’ll have less to invest overall. If you calculate what you’ll pay for a term life insurance policy compared to a permanent one, you’ll find the difference significant.
Permanent life insurance policies are more expensive across the board than term life policies, sometimes many times over.
Next, calculate what you could earn if you invested it separately, earning interest in a traditional investment account over the next 10 or 20 years.
In most cases, a term life policy is ideal to meet your family’s coverage needs, and you can invest the difference in a separate investment account. This way you have the freedom to control how it’s invested and earn greater returns.
Does permanent life insurance have a cash value?
Yes, permanent life insurance does have a savings component that is commonly known as cash value. That might be all most people know about it when they ask an advisor for “cash value life insurance.”
The longer you’ve held a policy and the longer you’ve paid into it, the more the cash value of your policy grows. Always keep in mind though that this savings component comes from the higher premiums you’re paying.
Cash value is sometimes offered as a selling feature for these policies because, in many cases, you can choose to cash in or borrow funds against this savings component. However, cashing in or borrowing against these life insurance policies is rarely a wise financial decision.
Cost of permanent life insurance vs. term life insurance
A permanent life insurance policy is usually five to 15 times more expensive than a comparable term life insurance policy. The cost of life insurance is a valid discussion point simply due to the dramatic cost difference between the different policies.
Check out the table below for more details on how the costs of term versus whole life insurance stack up.
Curious about how much term insurance might cost you? Use our term life insurance quote calculator to see your monthly rate in seconds.
Why is permanent life insurance more expensive than term life insurance?
If you have a term life insurance policy, your insurer has to pay out your death benefit if you pass away while holding your policy. But if you have a permanent life insurance policy, your insurer will have to pay up sooner or later.
How do insurers account for this guaranteed expense? By making permanent life insurance much more expensive than term life insurance coverage.
So even though the idea of getting lifelong coverage may seem appealing, permanent life insurance is a sky-high expense that you may not even need.
It can be easy to believe that the higher premiums for permanent life insurance policies mean better coverage. However, it’s not quality that bumps up the price of permanent life insurance products. It’s simply a reflection of a few additional components and features that you may or may not need. So, is permanent life insurance worth it?
If you can’t make use of these additional benefits, they aren’t worth the extra expense.
Bottom line: term life insurance is a better choice than permanent for most Canadians
Depending on your needs, you may realize that you can skip out on the lifetime financial commitment of buying permanent life insurance.
You might have temporary financial obligations – in which case, you should opt for term instead and its many advantages.
No matter which type of life insurance you end up buying, be sure to shop around for the best rates.
Different life insurance companies will have different rates, even for the same type of term policy or permanent policy. Start with this guide on the best life insurance Canada has to offer.
FAQ: Permanent life insurance
How long does permanent life insurance last?
Permanent life insurance is designed as lifelong financial protection. It lasts your entire lifetime, as long as you keep the policy in force by keeping the premium payments up to date.
It’s wise to read the details on any permanent life insurance policy, as these policies last until you pass away or until it runs out of money. If you stop paying the premiums, the cash value could lapse immediately if you haven’t built up much of the savings component.
Why is permanent life insurance bad?
Permanent life insurance isn’t necessarily bad. It’s just not a good fit for most people.
In most cases, people buying permanent policies such as whole life insurance or universal life insurance either don’t understand how the plan works and is paid for or don’t ever access the benefits.
A small percentage of people could benefit from this type of policy, and if that’s true for you, we’ll tell you. However, our goal is to provide you with the best policy to offer you and your family the best protection that meets your needs.
In most cases, we find that term life insurance is the best option, so that is what we recommend.
Is permanent life insurance haram?
The question of whether permanent life insurance is haram (forbidden) can be a bit tricky. In Islam, things like uncertainty (gharar) and gambling (maisir) are considered haram. Some argue that since traditional life insurance involves elements of these, it might be seen as haram.
However, it's important to remember that the interpretation can vary among different scholars and individuals. Some might see the concept of insurance, including permanent life insurance, as a form of mutual help and protection among the community, which is in line with the principles of Islam. To sum up, whether permanent life insurance is considered haram or not can depend on the individual's interpretation of Islamic principles. If you're unsure, it's always a good idea to seek advice from a knowledgeable person in your religious community.
Laura McKay
COO & Co-Founder
About the Author
Laura McKay is the co-founder and COO of PolicyMe, Canada's fastest-growing digital life insurance company. In 2021, she was named one of the Women of the Year by Bay Street Bull. Laura has a Bachelor of Mathematics from the University of Waterloo. Her degree focused on Actuarial Science, which included learning about mortality risk, the basis of life insurance pricing and valuation. After her degree, she was employed by Manulife and Munich Re in Actuarial Science. Laura then worked at famed management consulting company Oliver Wyman in New York from 2013-2018. In this position, she worked with many Fortune 500 life insurance companies and helped them develop growth strategies and solve operational problems and regulatory issues.
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