Latest PolicyMe Press from Investment Executive

PolicyMe brings education and advice to digital life insurance

A new Toronto-based startup, PolicyMe Corp., plans to fully digitize the life insurance process from advice to the purchase of a policy. Launched on Wednesday, the digital life insurance advisor is designed to allow consumers to quickly submit an online application for a term life policy while also learning a bit more about life insurance and how much coverage they really need. Indeed, the advice portion of the platform is what the company’s founders feel sets the startup apart from other online offerings.

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About PolicyMe

PolicyMe is a digital insurance solution on a mission to make buying life, health, and critical illness insurance effortless. We’ve cut out the unnecessary steps, lowered costs, and built a straightforward way for Canadians to get covered without the hassle. We know insurance isn’t just about policies; it’s about people, not paperwork. That’s why we focus on giving honest advice, fair prices, and a process that actually makes sense. No upselling, no confusion—just reliable coverage designed with you in mind.